Zoho is a SaaS-based company that excels in providing a host of enterprise solutions to support cross-industry business use cases. After launching its first CRM suite in 2005, the company has grown from strength to strength to become a leading enterprise solution provider. Over the years, Zoho development services has expanded its services to support all major business verticals and enterprise applications.
In spite of facing hefty competition from industry leaders like Salesforce, Microsoft, Oracle, and HubSpot, it remains an undisputed choice for CRM application development. The company has progressed tremendously under the hood and gained popularity for its cloud-based HRM suite (Zoho People) as well.
In this blog post, we’ll explore the key features of Zoho CRM Plus and the benefits it delivers to its customers. At the same time, we highlight the crucial steps to keep in mind before opting for Zoho CRM application development services.
Also read Odoo CRM Module: Features and Benefits at a Glance
What Is Zoho CRM Plus?
Zoho CRM Plus is a comprehensive software suite for customer relationship management that enables enterprises to significantly improve their customer services. It gives you access to 10+ standalone CRM modules to efficiently manage a host of mission-critical enterprise functions. With Zoho CRM Plus, you can keep close tabs on your sales, marketing, project management, and customer service operations with a focus on delivering improved customer experiences (CX).
Zoho CRM Plus comprises the two main software components:
1. Zoho Desk
2. SalesIQ
Zoho Desk
As the name suggests, Zoho Desk focuses on improving customer experiences by providing efficient ticketing and brand management system. At the same time, it protects customers’ data in adherence to the local data sharing rights. Some of the features include sentiment analysis, multi-channel ticketing, and customer self-service.
SalesIQ
The SalesIQ module from Zoho CRM Plus enables enterprises to track and analyze their website visitors. In doing so, it lets you gain valuable insights into their likes, preferences, buying habits. Accordingly, you can improve your services to deliver personalized customer experiences on the web.
Zoho CRM Features and Benefits
Omnichannel Engagement
Zoho CRM Plus provides a unified customer experience (CX) platform to bridge the gap between sales, marketing, and support teams. As a result, enterprises can deliver omnichannel customer experiences across a wide range of devices and platforms like phone, email, messaging apps, and social media. Therefore, it’s an effective way to engage your target audience and push customers down the sales funnel.
Also Read : The Future of eCommerce: Omnichannel ERP Software Solutions
Inter-team Communication
Customer support teams can gain access to a shared customer database and powerful collaboration tools to facilitate real-time communications. Besides, it provides real-time messaging tools to every team member and aids in delivering improved customer experiences across devices.
Business Intelligence
The business intelligence features in Zoho CRM Plus enable enterprises to gain valuable insights into their customer data. For instance, they can track the behavioral patterns of their website visitors and identify their likes, preferences, and buying habits. In doing so, it enables businesses to optimize their website, improve services to deliver personalized customer experiences.
Improved Administration Support
Zoho CRM Plus strengthens project management efforts by enabling managers to keep close tabs on the tasks and performance of their team members. It significantly reduces the time spent on managing administration tasks by providing a centralized admin panel. At the same time, it eliminates the hassle of adding new user accounts and assigning roles and permissions to your respective team members.
You may also be interested in reading The Need For an AI-Powered CRM System In 2021
The Bottom Line
After delving into the details, it’s quite evident that Zoho CRM Plus is not merely a customer management suite but a comprehensive business tool to streamline internal processes and augment sales efforts. It offers a number of powerful features and business tools to efficiently manage diverse business functions with a focus on improving customer experiences. Above all, it easy to integrate with a variety of enterprise systems, modules, and legacy software.
Why Choose Oodles ERP For Zoho CRM Application Development?
We are a 360-degree ERP software development company that specializes in building enterprise-grade CRM solutions to overcome diverse business challenges. As Zoho partners, we have gained considerable experience in Zoho CRM application development to address cross-industry enterprise needs. Our Zoho CRM consultants carefully analyze your business requirements and formulate effective strategies to develop data-driven CRM solutions. We have a proven track record in Zoho CRM application development with a global clientele and extensive customer base. For more information, contact us at [email protected].
