Ways To Maximize The Benefits of Odoo eCommerce App Development

Posted By : Anirudh Bhardwaj | November 3, 2021

eCommerce business owners are constantly looking for ways to expand their reach and enhance online visibility for effective sales growth. To achieve their goals, they must take steps to strengthen their sales and marketing strategies while delivering maximum customer satisfaction. Besides, it is equally important to maintain healthy customer relationships which is achievable through CRM application development. All things considered, it is advisable to opt for a comprehensive eCommerce software suite that covers all essential features. 

Odoo is one such platform that offers complete support for eCommerce application development while also supporting a wide range of proprietary modules and business applications. Here, we highlight effective tips and tricks to maximize the benefits of Odoo eCommerce app development.  


Also, Read Top Factors To Consider For eCommerce Web App Development

Ways To Maximize The Benefits of Odoo eCommerce App Development


Odoo eCommerce Module: An Overview

Odoo is an open-source software suite that provides a dedicated eCommerce module to tackle most of the challenges faced by retailers and eCommerce store owners. It seamlessly integrates with Odoo’s proprietary modules while also rendering support for numerous third-party applications, services, and diverse enterprise systems. Odoo eCommerce app development delivers a number of benefits to retailers, merchants, and eCommerce businesses, enabling them to strengthen their digital presence. In the following section, we shall explore different ways to extract maximum benefits from Odoo eCommerce app development. 


Odoo eCommerce App Development: Tips and Tricks

Below are the tried and tested methods that help you maximize the benefits of your Odoo eCommerce software project. 


Showcase Attractive Product Pages 

As of today, long descriptions with dull-looking pages have become outdated. For an eCommerce website, it is critical to showcase high-quality product pages as it directly impacts your branding. Using ‘drag and drop’ features in Odoo may help you build beautifical product pages to maximize user engagement. Besides, you may also customize the theme, layout, colors, as well as the look and feel of your eCommerce store. Odoo eCommerce app development ensures that you can easily customize the application to keep up with your customers’ demands. It lets you add new features and make suitable enhancements or modifications at any given time with minimal complexities. 


Shipping Integration

Odoo eCommerce app development enables store owners to merge add-on connectors to efficiently track and manage their shipping processes. To achieve that, they can easily integrate it with popular shipping carriers like USPS, UPS, FedEx, and the likes.


Also, Read 3PL Software Development To Accelerate eCommerce Order Fulfillment


Seamless Product Management

Every store owner wants easy management of products to present their business in the best possible way. It is because they need to remove outdated products and add new ones every now and then. The task of designing and editing product details comes in handy with the Odoo eCommerce module. Here, the information gets merged and integrated throughout the system, thus facilitating seamless product management. 


Single-step Checkout

Customers often abandon carts during an online purchase mainly due to a complex and cumbersome checkout process. That said, it is critical to provide a simple and straightforward check-out process with multiple payment gateways for increased user convenience. With Odoo eCommerce app development, you get a convenient single-step checkout process, enabling frictionless transactions and online payments in a user-friendly manner. In addition, there are provisions to create customized check-out interfaces for providing maximum user convenience.


Scaling The eCommerce Application

Odoo enables enterprises to scale their eCommerce module as per their growing business requirements. Besides, it lets you add new features to your eCommerce store to address the dynamically changing customer needs and expectations. Above all, Odoo eCommerce app development also benefits customers as they are able to download invoices and track shipments at any time.


Customer Relationship Management

Odoo has a dedicated CRM platform that seamlessly integrates with the eCommerce module to strengthen and streamline sales, marketing, and customer service management. At the same time, it aids in building healthy customer relationships while maintaining a tamper-proof record of customer data. 


Multiple Payment Gateways

Payment options vary considerably for different businesses as it is difficult to find a one-size-fits-all solution for every business. However, we must provide all possible payment options for increased user convenience. That said, there are several Odoo apps and extensions that let you integrate popular payment methods like PayPal, Google Pay, Apple Pay, mobile wallets, Stripe, and more. 


Make Business Profitable

Integrating Odoo and eCommerce can be profitable for your business as it can analyze correct sales and inventory levels. Sales and inventory can be easily maintained via automatic stock adjustments and reporting. Dedicated customer portals enable you to keep customer data organized. Moreover, with features like order tracking and claims, customers can download their invoices and view pending shipments from a single location.


You may also like to read ERP Software Development For eCommerce Management


Availability of Modules 

As already mentioned, Odoo offers a wide range of business modules that seamlessly integrate with your eCommerce application to extend its features and capabilities. With a variety of Odoo modules, you can easily manage sales, customer data, warehouse, accounting, human resources, purchase, and more. 



For an ecommerce business to succeed, it is critical to efficiently manage routine operations with a series of software automation tools. With all the aforementioned features, Odoo eCommerce app development ensures you have all the right tools to successfully run your business online. Besides, it helps you augment your sales efforts and efficiently manage customer services with increased security, scalability, flexibility, and interoperability. Nevertheless, to extract maximum benefits from Odoo eCommerce app development, it is advisable to seek assistance from a seasoned Odoo ERP development company. 


At Oodles ERP, we have established ourselves as a prominent Odoo development company with a proven track record in Odoo ERP application development. Our 360-degree Odoo application development and integration services enable eCommerce businesses to strengthen their online presence and boost online sales. Our development team uses the latest tools, frameworks and SDKs as well as next-gen technologies to strengthen your eCommerce business and enhance sales benefits. For more information, visit erpsolutions.oodles.io or drop us a line at [email protected].

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