The mere thought of migrating or re-platforming an eCommerce website may inflict fear in most retailers, merchants, and store owners. Despite this fact, every retail business, whether small or large, reaches a point where eCommerce migration seems like the only option to grow further. However daunting it may seem, migrating your eCommerce website or mobile app is critical to drive business growth and achieve higher levels of productivity.
In this blog post, we’ll delve into the main reasons that make eCommerce app migration necessary for most small-to-medium businesses. Furthermore, we’ll discuss the common myths about the migration process that are prevalent in the market.
Also, Read eCommerce App Development For Retail Shops
Why Is eCommerce Migration a Necessary Evil?
In today’s competitive market, it is essential to keep pace with the rapidly evolving technology landscape. Upgrading or re-architecting your existing website may solve a majority of software issues that you might be facing. However, there are certain instances where you need to shun the existing architecture and embrace a new software platform. In doing so, you can easily upscale your eCommerce model to address common issues like managing the growing user base. That being said, the most effective approach to overcome many such scaling issues is performing a 360-degree software migration for your eCommerce website/application.
Even the most opulent eCommerce brands may face a situation where migration seems to the only choice to cope with the increasing software complexities. Although it may seem like a daunting task, eCommerce app migration can provide scores of benefits to retail business owners. In the following section, we’ll discuss the common myths and misconceptions that refrain people from investing in eCommerce app migration. Subsequently, we’ll explore the benefits of eCommerce migration for small-to-medium enterprises.
Myths Associated With eCommerce App Migration
Myth #1: You Can Do Fine Without Migration
Most eCommerce store owners find it difficult to comprehend the inevitable need for eCommerce app migration. Here, a common pushback amongst most business owners is that they believe their existing eCommerce platform is good enough to sustain the volatile market conditions. In many cases, business owners don’t want to fritter away all the hard work that went into developing the eCommerce application. For instance, sometimes retailers spend a hefty amount of money on developing their respective eCommerce apps. That said, they are usually skeptical about making a switch to an entirely different platform, believing that it might not deliver the expected ROI.
Reality
It is not difficult to perceive that in today’s fast-paced world, every technology is bound to become obsolete at some point. Nevertheless, it is more critical than ever to keep pace with the rapidly evolving technology landscape to sustain the cut-throat competition in the market. The truth of the matter is that a majority of business owners who migrate their apps have previously invested enormously on their online store. There’s not a one-size-fits-all solution for every business. You can easily generate a steady revenue stream through your existing eCommerce platform. However, if you truly wish to grow and expand your customer-base, then you should take eCommerce app migration more seriously.
Myth #2: You Are Going To Lose Data
Another common misconception and fear amongst most organizations is the risk of losing their data. During the migration process, eCommerce data is transferred from one platform to another. Even a small eCommerce store may have an enormous amount of data including order history, customer logs, product images, and visual/textual content. You obviously do not want to lose this data but moving it to a new platform might be tricky.
Reality
While migrating eCommerce data to a new platform, there might come several changes in the data structure. However, you are not going to lose any data, unless the process is poorly managed. It is, therefore, advisable to seek assistance from a reliable technology partner, having considerable experience in the given domain.
At Oodles ERP, we perform data mapping with sheer accuracy to scrupulously move your eCommerce data from its existing tech stack to the proposed software platform. In doing so, we ensure that your data is successfully moved to the new platform (with minimal losses) and is easily accessible.
Myth #3: Migration Process Would Be Too Expensive
Besides other factors, several enterprises refrain from investing in eCommerce app migration due to financial and cost-related constraints. It is generally because most small-to-medium eCommerce businesses don’t have the resources or expertise to carry out the migration process. That said, conducting eCommerce app migration would require them to outsource a technical partner or recruit new in-house resources.
Reality
While recruiting an in-house team for data migration could be overly expensive, outsourcing a technical partner is rather cost-effective. At Oodles, we use open-source software tools and technologies to seamlessly migrate your eCommerce data at reasonable pricing.
Myth #4: The Process Is Time Consuming
Several organizations share similar concerns about the eCommerce app migration timeline. Under most circumstances, the migration process could be time-consuming and they neither have the time nor the bandwidth to spare for a longer duration of time. Due to this reason, most enterprises refrain from investing in eCommerce app migration, even if there’s an urgent need.
Reality
It’s true that the complete migration process may last a couple of days or even weeks. However, it is less likely to impact the performance of your existing eCommerce store. You can continue to sell your products online while developers move files to the new server. Once the process is completed, you can easily redirect your visitors to the new website location. Moreover, having sound coordination with your technology partner would help you significantly reduce the average time spent on migration.
We, at Oodles ERP, use agile methodologies to accelerate the eCommerce app migration process and truncate the overall project timeline. Our developers holistically analyze your existing software model and formulate effective strategies to scrupulously migrate your website with minimal complexities.
You may also be interested in reading Take Your Retail Business Online With Odoo eCommerce
Why Choose Oodles ERP For eCommerce Application Development?
We are a 360-degree ERP development company that specializes in building enterprise-grade eCommerce solutions for web and mobile platforms. Our development team specializes at using open-source and SaaS-based platforms like Magento, Shopify, Prestashop, Odoo, Broadleaf, and WooCommerce to build custom eCommerce solutions for varied business needs. We have successfully completed several full-scale software projects for eCommerce startups and small-to-medium enterprises from across the globe. With a proven track record in eCommerce application development and 100+ satisfied customers, Oodles ERP could be your go-to technology partner for diverse software projects. For more information, please visit our website or drop us an email at [email protected].
